Efficiency is doing things right. Effectiveness is doing right things. When you do the right things, it will make you want to do things right.” –Leadershipology.com

Efficient says, “Do things right.” Effective says, “Do the right things.”

It is important to understand that both are critical, but if you are not focused on Transformational Effectiveness, you can be efficient doing the wrong things!

Jesus speaks about people who say, “We did good things in Your name, even miraculous things.” He says to them, “You didn’t do the right thing. You did good works, but you didn’t get to know Me, nor did you desire to do My Father’s will for your life. You thought about doing things right, but you didn’t do the right thing. I want to have a relationship with you more than I want you to do things that you think are right that make you feel good about yourself. The right thing is to know Me and to do the will of My Father who sent Me.”

Jesus goes on to say, “Whoever hears what I am saying and does it is like a wise person who built their house on a rock: rain storms happened that caused massive flooding. Tornado-like winds blew and beat against the house, but it didn’t fall! The foundation was as solid as a rock. But everyone who hears what I am saying and does not do them is like a foolish man who built his house on a foundation of sand. When the rain and the floods came and the winds blew and beat on that house, it fell. And great was its fall.” Matthew 7:21–27

The message is clear: In your life, you can work hard. You can make a good living. You can provide for your family. You can make sure they are clothed and all their physical needs are taken care of. This is Efficiency—doing things right. But if you do not lay a proper foundation in your own heart and life, you will transact your time, but not transform your world!

Let me say it like this: your 1% uniqueness is the foundation for the other 99% in your life.

Efficiency is valuable…Effectiveness is PRICELESS!


From the book, Your Divine Fingerprint by Keith Craft. For more information, click here.
For additional personal growth and development resources, click here.
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